Check out this 2023/2024 Australian Tech Salary Guide - a go-to resource for current salary benchmarks and expert market insights.
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Your customers WILL search your brand name and most likely the founder's name too. All businesses need to make sure they share their company and founder story online so that you can attract the customers who are aligned with your mission and values.
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It's mind-blowing to see all the things that need to be considered when doing marketing and how your different channels support each other. Where do you put your marketing energy?
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Here’s a super helpful article from last year which deep dives into two crucial concepts to help improve your SEO: EEAT and YMYL.
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Simplifying and focusing on just one message on one channel can be really helpful. And the PESO model can show you more options of what’s possible in marketing.
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