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Dynamic Business is the online publication for Australian business. Having kept Australian business leaders and entrepreneurs informed for more than twenty years, our publication has a firmly established reputation as a leading business resource.

About the Article

Even though the AI industry is rapidly evolving, I've loved seeing how founders and businesses are using AI to expand their reach, create better content, and solve real problems for their customers. 💼

It's exciting to see how the landscape of business has changed, discover what's possible when we get some machine learning assistance, and dream big with more creative thinking time. 💡

I have no doubt that the future of work is going to change dramatically - and I hope we can use these powerful tools for good. 👩‍💻

It’s the regular small steps and optimisations that add up in business. 🚀

Chuffed to be featured in the Dynamic Business Let's Talk feature alongside business experts discussing how to boost your business with AI.

Lana Wea’s Contribution:

“There are countless ways to use AI in business and marketing today. AI is great because it’s making everything faster and saving time while increasing access to information. But not all of that information shared via AI tools is accurate and the industry is still developing.

On an average workday, AI is being used by business owners to help create content, break down insights from data, automate repetitive tasks, or support their decision-making processes.

Like with many things in business, it’s best to focus when working with AI tools. Business owners should focus on one business process, strategy, product, piece of content or activity at a time – and then consider how AI could improve those individual processes.

Consider explaining to a chatbot AI about existing business processes and strategies then ask for automation or optimization suggestions. Consider using writing tools that can help express and develop ideas. Consider using Canva Magic Write AI tool to create engaging content or use other image and design AI tools to create unique assets.

Business owners should make the most of AI to solve internal problems and improve processes – then consider using AI and other digital tools to address real problems for customers.”

"Like with many things in business, it’s best to focus when working with AI tools. Business owners should focus on one business process, strategy, product, piece of content or activity at a time – and then consider how AI could improve those individual processes." - Lana Weal.